Location:
-
Discipline:
Contact name:
Bec Godkin
Contact email:
bec@iknowho.com.au
Posted date:
A fantastic opportunity to shape the ANZ marketing function of a global premium retail portfolio during an exciting phase of growth and transformation.
Our client is seeking an experienced marketing and digital leader to drive strategy, customer engagement and commercial performance across the ANZ market. This is a high-impact role suited to a commercially minded marketer who combines brand vision with strong digital capability, customer insight and operational acumen. You’ll work across multiple premium brands, leading integrated marketing initiatives while partnering closely with senior stakeholders across the business.
The Opportunity:
Reporting into senior leadership (global office), you’ll take ownership of the regional marketing and digital function, developing brand strategy, performance marketing, CRM, customer lifecycle initiatives and digital optimisation.
You’ll play a key role in evolving the customer experience, strengthening brand positioning and driving measurable business outcomes through data-led marketing initiatives. This role also offers the opportunity to influence broader business transformation projects spanning systems, operations and customer infrastructure.
Key Responsibilities:
Strategic Marketing & Brand Leadership
You’re an experienced senior marketing leader who thrives in fast-paced, consumer environments and enjoys balancing strategic thinking with executional excellence. This role will form part of a small, nimble, yet high performing ANZ team, so the ability to remain hands-on across all facets of the marketing function will be critical.
You’ll bring:
Salary: $200k + super (+ bonus based on company performance)
If you’re a commercially driven marketing leader looking for a role that combines brand stewardship, digital innovation and business impact, we’d love to hear from you.
Apply now by submitting your CV online as requested. Due to expected volume, no further information about the role or company will be provided (over phone or email) until we reach shortlist stage, so we appreciate you applying with your CV as indicated.
Our client is seeking an experienced marketing and digital leader to drive strategy, customer engagement and commercial performance across the ANZ market. This is a high-impact role suited to a commercially minded marketer who combines brand vision with strong digital capability, customer insight and operational acumen. You’ll work across multiple premium brands, leading integrated marketing initiatives while partnering closely with senior stakeholders across the business.
The Opportunity:
Reporting into senior leadership (global office), you’ll take ownership of the regional marketing and digital function, developing brand strategy, performance marketing, CRM, customer lifecycle initiatives and digital optimisation.
You’ll play a key role in evolving the customer experience, strengthening brand positioning and driving measurable business outcomes through data-led marketing initiatives. This role also offers the opportunity to influence broader business transformation projects spanning systems, operations and customer infrastructure.
Key Responsibilities:
Strategic Marketing & Brand Leadership
- Develop and execute integrated marketing strategies across digital, CRM and media with a strong brand lens
- Drive customer acquisition, retention and engagement initiatives across the full funnel
- Lead performance marketing activity across paid media, search, social and affiliate channels
- Partner with regional and global stakeholders to align local execution with broader brand objectives
- Oversee CRM strategy, customer segmentation and lifecycle marketing programs
- Use customer insights and campaign performance data to optimise marketing effectiveness
- Identify opportunities to elevate personalisation, automation and digital engagement
- Champion innovation across digital platforms, tools and customer touchpoints
- Lead, mentor and evolve internal marketing and digital capabilities
- Manage external agency and vendor relationships to ensure strong commercial and creative outcomes
- Foster collaboration across marketing, ecommerce, retail and operational teams
- Present insights, recommendations and strategic initiatives to senior leadership
- Support broader business transformation and operational improvement initiatives
- Partner cross-functionally on projects relating to logistics, fulfilment and customer operations
- Ensure marketing technology, reporting and customer data processes are compliant and scalable
You’re an experienced senior marketing leader who thrives in fast-paced, consumer environments and enjoys balancing strategic thinking with executional excellence. This role will form part of a small, nimble, yet high performing ANZ team, so the ability to remain hands-on across all facets of the marketing function will be critical.
You’ll bring:
- Significant experience leading integrated marketing and most importantly, digital functions within retail (fixed/e-comm), FMCG or luxury sectors (mandatory).
- Deep understanding of digital marketing, CRM, customer acquisition & retention and campaign optimisation
- Strong commercial acumen with a customer-first mindset
- Experience leading agencies, external partners and cross-functional stakeholders
- Analytical capability with confidence interpreting performance data and turning insights into action
- Excellent communication and leadership skills with the ability to influence at executive level
Salary: $200k + super (+ bonus based on company performance)
If you’re a commercially driven marketing leader looking for a role that combines brand stewardship, digital innovation and business impact, we’d love to hear from you.
Apply now by submitting your CV online as requested. Due to expected volume, no further information about the role or company will be provided (over phone or email) until we reach shortlist stage, so we appreciate you applying with your CV as indicated.
