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Marketing Manager - Acquisition | Leading B2C Financial Services Brand | $110k

Job Title: Marketing Manager - Acquisition | Leading B2C Financial Services Brand | $110k
Contract Type: Permanent
Location: All Sydney
Industry:
Salary: $110k
Reference: 2493576
Contact Name: John Corrigan
Job Published: May 30, 2017 16:02

Job Description

Ref 2493576
Marketing Manager - Acquisition | Leading B2C Financial Services Brand | $110k
  

About the role:
Reporting to the Senior Marketing Manager of Consumer Marketing, you will be responsible for leading and executing all acquisition marketing initiatives in line with business objectives. It's a customer obsessed role where everything you do will have the customer in mind ensuring the best customer experience. You will look after how best to attract and acquire customers across everything from direct, digital, web online, events and social to name but a few. You will also look after the following:

 

  • Utilising Adobe Analytics to measure and track results, tweaking campaigns accordingly
  • Implement full end to end marketing acquisition campaigns:  primarily email but including digital, POS, mail call centre communications which drive new customer acquisition
  • Manage campaign budgets and deadlines relevant to campaigns
  • Ensure all compliance requirements are met with respect to all marketing and campaign activity
  • Ensure Business Partners expenditure is tracked against budget
  • Look after the annual acquisition marketing plan


About you:
You are a self-starter, professional but personable, diligent and process driven and have a proven track record in a similar role driving acquisition marketing initiatives from a services background ideally from financial services, telco or retail or other services brands. You must also have the following:

 

  • Strong written and verbal communication skills and attention to detail in order to brief campaigns effectively
  • Superior Excel and presentation skills
  • Exceptional stakeholder engagement
  • High level of attention to detail
  • Adobe Campaign Analytics experience is also required


About the company:
My client is a leading B2C Financial Services Brand that has a strong brand presence across ANZ and the world. They are located in the CBD and due to an internal promotion are looking for a personable and diligent Acquisition Marketing Manager to join their fast paced and full on team. It's an exciting role for a diplomatic and collaborative person who likes to build win/win relationships both internally and externally.


Apply now so we can discuss the role in more detail
John Corrigan | john@iknowho.com.au | 8925 9208